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Marketing resources
Resources on promoting your organisation, made for marketing managers
Breaking down how to manage consent in your marketing More...
Your database is what you make of it: how can you use the software you have to store and report on the right information More...
Run an internal website review to check whether your website is up to scratch; providing you with efficient tools and offering a flexible way for your… More...
Branding is more than just what your school crest looks like, it is the feelings people have about your organisation and what makes you unique. Market…
Searching for inspiration to take your email newsletters to the next level? This presentation walks through the steps to create email newsletters with…
How to craft news that gets more reads, shares and engagement, with simple tricks about punchy headlines, impactful images and fascinating people to m…
Creating a beautiful website, community portal or social media channel can seem like a daunting task if you're not a designer, but you can make some q…
Getting your website visitors to engage with your content is one of the biggest challenges facing schools, so it's time to embrace simplicity and focu…
Giving Days, while still a new activity for many schools in the UK, have been successful across the pond in the US for many years. By centering your fundraising efforts around one day, you can build momentum and excitement ahead of time, and your community can rally around your c… Read more
Sign up for a tailored presentation of the ToucanTech system, designed for your region and adapted to your sector. In this introductory session, you can take a first-hand look at ToucanTech’s core features and hear about the solutions on offer. Find out more about th… Read more
Running a bursary programme is a team effort that requires input from many departments across the school. Despite this, school departments are time poor and often working in silo, meaning that increasingly, development professionals are drawn into other parts of the bursary campa… Read more
Alumni support is key for many fundraising strategies, so it’s worth investing time to relay the importance of giving back to your alumni community. Laying the groundwork while alumni are still attending your school is the best way to do this, by celebrating philanthropy an… Read more
