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7 Mar 2023 | |
Written by Toucan Tech | |
Membership Management |
As a membership community, you’ll already be offering your members valuable resources and experiences that are relevant to their interests and professions. But have you considered adding an online jobs board to your membership offerings? By doing so, you can support your members in building their careers by giving them exclusive access to job opportunities that match their skills and interests, while also increasing engagement and member retention.
Powered by ToucanTech, AIA Philadephia’s jobs board offers a seamless and engaging experience for both employers and job seekers! Employers can post job openings to ensure that their positions reach the top local AIA architects, designers, project managers, and more. With over 235 jobs having been featured, and a substantial 3,900 views across the whole jobs board, AIA’s jobs board makes it easy for job seekers to find their next career opportunity in the architecture industry. But that’s not all - AIA Philadelphia’s jobs board also engages its members, ensuring that they are always in the loop about the latest opportunities in the industry by sending listings to over 5,000 e-news subscribers too. And here’s the best part - member organisations and allied members of AIA are entitled to complimentary job postings, whilst non-members are charged $1 per word each ad.
So, how can you create a jobs board that your membership community will love? Here are some tips to get you started:
To create an effective jobs board that caters to the needs of your online community, it’s important to define and refine your job categories. By creating these categories, you make it easy for your members to quickly browse through job listings that are most relevant to their interests and expertise. This not only maximises engagement on your jobs board, but also encourages members to regularly check back for the latest job opportunities. As your community evolves, it’s important to regularly refine your job categories to ensure that they continue to reflect the changing needs and interests of your members.
Once you’ve determined the types of jobs that are relevant to your members, it’s time to start reaching out to individuals and organisations in your network and community to see if they have any relevant job openings that could be shared on your board. This can be done through personal outreach, social media, or email campaigns. The more listings you have on your board, the more impressive it will appear, which can in turn attract more job seekers and employers to your platform. Additionally, consider offering special incentives to members who post jobs on your board, such as free advertising and complimentary job posts. By taking a proactive approach to populating your jobs board with listings, you’re not just providing a valuable resource for your members, but also strengthening your community and establishing your platform as a go-to resource for job seekers in your industry.
When it comes to building a strong and engaged online community, providing value to your members is key. One way to do this is by offering your membership community exclusive access to your jobs board. By doing this, you’ll be giving your members an added advantage in their job search, as they will have access to job openings that are not available to the general public.
Once your jobs board is up and running, promoting it actively to your membership community is key to making it a success. One effective way to promote the jobs board is by sending out regular email newsletters highlighting new jobs postings - this can help ensure that your members are up-to-date on the latest opportunities, and encourage them to check the job board regularly. Why not also promote the jobs board through your social media channels, such as LinkedIn or Twitter? This can help expand your reach beyond your membership community, and attract potential new members who are looking for opportunities in your industry.
Helpful hint: Highlight success stories of members who have found work through your job board in news articles to encourage more engagement!
ToucanTech’s software offers a comprehensive solution for membership organisations looking to create an online job board to engage their membership communities. With features like job search and job posting, ToucanTech’s platform allows membership organisations to provide their members with an efficient and user-friendly jobs board - which is not only easily customisable, but also offers tools to promote the jobs board and track its success. Get in touch with one of the ToucanTech team today to find out more, as well as how ToucanTech's other features support online membership communities.
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