UK & US Webinar: Stewardship: The art of saying thank you
PT 8:00 / ET 11:00 / GMT 16:00
Tuesday 08 Dec 2020
16:00 - 17:00 GMT
Stewardship: The art of saying thank you
Over 80% of first time donors say they would consider making a second donation if they were thanked by their chosen organisation, so make sure you don’t miss out on opportunities for continual support.
Our new webinar, hosted by Rachel Hadley Leonard, experienced fundraiser of multi-million school campaigns, will discuss how stewarding your supporters needs to be part of your long-term strategy, as well as your everyday mindset.
You will learn:
How to make stewardship part of your long-term strategy
How to use customised messaging to provide bespoke stewardship
How to say thank you on a budget
Signed-up attendees will be emailed a URL to join the webinar via a screen share link - you will not need to download any software.
About the speaker:
Rachel Hadley-Leonard has experience in marketing, development and education, gained over twenty years at different schools and companies.
Rachel has been a teacher, head of department & senior leader, trainer and consultant for a range of schools in the UK and internationally. She was a board director for the UK's Association of Marketing for Independent Schools (AMCIS) for six years, two of which as Co-Chair. Most recently, Rachel was the Foundation Development Director at Princethorpe College.
A frequent contributor to educational media, including writing articles for Independent Schools Magazine and Fundraising for Independent Schools, Rachel is also a regular conference speaker and a judge for both the TES Independent School Awards, and for InspirED Marketing in the US.
Rachel now works as an independent schools marketing, admissions and development consultant, working with schools to ensure growth, increased revenue and higher pupil numbers. Rachel’s particular strengths lie in the areas of stakeholder research, strategy and fundraising start-ups.